About Nortzee
Nortzee builds market intelligence software for fashion businesses that want better visibility into pricing, assortments, and competitors without relying on slow manual work.
Nortzee started with a simple observation close to home. Founder and software engineer Koen van der Blij grew up hearing his dad, who spent most of his career in fashion, talk about manually counting styles, colors, and prices just to get a feel for the market. That made one thing clear early on: the software available to many fashion businesses often does not match the decisions they actually need to make.
With concrete ideas for market intelligence tooling, Koen got the opportunity to build software for SC Fashion Co. Ltd., a garment producer with a strong presence in Europe. As 2025 progressed, it became clear that the same problems were not unique to one company. Many fashion businesses still gather competitor data manually, make pricing decisions with limited visibility, and plan assortments without much structured market data.
Our Mission
Build software that helps fashion businesses grow sales and reduce waste by making market data easier to collect, trust, and act on.
Why This Matters
Outside the biggest players in the industry, commercial teams often still work with partial snapshots of the market. Nortzee is being built to make those decisions more informed and less manual.